The results are in: 2016 has made Australians more generous

A ReachTEL survey of over 1,600 Australian adults has confirmed what many have always suspected– Australian adults are a generous bunch, especially during the Christmas festive season!

However it appears in 2016 the desire to share the joy of the season with those around us has increased!

In 2016, 45.1% of people surveyed said if they won a top prize on an Instant Scratch-Its ticket they would tell the person who gave it to them and split the prize equally compared with 34.8% in 2015.

In addition, an extra 36.9% of Australians said they would share some of the winnings with the Instant Scratch-Its gift giver – meaning 82% of Australians are definitely on the nice list this year (see table one).

Instant Scratch-Its spokesperson Tess Cameron said the results aligned with what Instant Scratch-Its winners often tell them about what they plan to do with their windfall.

“Excited winners we speak to often indicate they’re already happily planning to share the prize with either the person who gifted the Instant Scratch-Its ticket or with family members close to them,” Ms Cameron explained.

“Over Christmas we find that sharing becomes even more important to the winners as the spirit of the Christmas season takes over. People are often surprised by their win and are thrilled to be able to spread that feeling around generously themselves!"

The survey also revealed Instant Scratch-Its play an important role at Christmas with over half of Australian adults (51.3%) having given an Instant Scratch-Its ticket as a gift before (see table two).

Will Instant Scratch-Its tickets make an appearance at your Christmas this year? Add some Instant Scratch-Its to your shopping list today.

The 2016 Instant Scratch-Its Christmas range is currently available across Australia and features an array of tickets – so you can spread joy at any price point.

As always, the popular $1 Christmas Gift ($1.10 in New South Wales) Instant Scratch-Its tickets are doing double duty as a gift tag as well as a chance to win one of four top prizes of $10,000 (available in Queensland, New South Wales, Victoria, Tasmania and the Northern Territory).

For the first time ever, the $2 Christmas Fun offers five top prizes of $20,000 and can also be used as a place card setting – they even include a Christmas cracker joke on them! (Available Queensland, New South Wales, South Australia, Tasmania and the Northern Territory).

The $5 Christmas Surprise has three top prizes of $75,000 and the $10 Christmas Cash Countdown has two top prizes of $150,000 – perfect for a stocking stuffer or a treat for yourself (available Queensland, New South Wales, Victoria, Tasmania and the Northern Territory).

Finally, South Australian residents could start living the life this Christmas with the $5 Live the Life Black and $10 Live the Life Gold tickets available across the state.

It can happen in an instant. It could happen to you.

Table One: If you won a top prize on an Instant Scratch-Its ticket would you share it with the person who gave it to you?

Total

Female

Male

18-34

35-50

51-65

65+

Tell the person and equally share the prize

45.1%

45.4%

44.9%

35.3%

40.2%

54.4%

55.9%

Tell the person and give them some of the winnings

36.9%

38.9%

34.7%

34.7%

44.5%

33.2%

33.0%

Tell the person but not give away any of the winnings

8.2%

7.7%

8.8%

12.7%

7.5%

6.2%

5.3%

Not tell the person and keep all the winnings

9.7%

8.0%

11.6%

17.4%

7.8%

6.2%

5.7%


Table Two: Have you given or received an Instant Scratch-its ticket as a Christmas gift before?
 

Total

Female

Male

18-34

35-50

51-65

65+

Yes - I have given and received

41.3%

41.7%

40.8%

37.3%

43.2%

47.7%

35.8%

I have given but not received

10.1%

11.6%

8.5%

11.9%

10.2%

9.2%

8.4%

I have received but not given

6.4%

5.9%

6.9%

9.1%

6.4%

3.6%

6.2%

No – I have not given or received

39.6%

38.3%

41.1%

39.2%

37.0%

37.9%

46.5%

Unsure – I don’t recall

2.6%

2.5%

2.7%

2.5%

3.2%

1.6%

3.1%

This survey was conducted using an automated telephone based survey system among 1,627 voters. The data has been weighted to reflect the population, age and gender distribution as provided by the ABS. telephone numbers and the person within the household were selected at random. Copyright ReachTEL Pty Ltd.